Wearable Technologies for… Cows??
We usually think of devices for humans when we think of wearable tech, but after losing a cow and calf worth over $3000.00, Niall Austin, a British farmer used wearable technology in a different way. He worked for three years to come up with a device that would predict when a calf was about to be born.
The Moocall is attached to the cow’s tail and uses gesture recognition software to detect movement that indicates that the cow is close to calving. When certain patterns are detected, it sends a text to the farmer, alerting him or her to the fact that delivery is near.
It gathers over 600 pieces of data per second analyzing things like spinal contractions, levels of agitation and tail movement patterns. It can also detect difficult births, giving the farmer time to contact a veterinary if needed.
The Moocall costs about $300.00, and can easily pay for itself by saving just one calf. Since launching in January 2015, thousands of units have been sold. It has won numerous awards including best new product at LAMMA, the UK’s largest farm show. It was also nominated for the design of the year award in the British design museum.
It is so exciting to see wearable tech being used in such a different way. I echo their hope that Moocall leads to millions of healthy calvings and new product development.